# portfolio case study.

OSRAM Industrial IoT :: Making the case for industrial IoT

period ........
Aug 2009–Oct 2019
role ..........
Director of Creative Services
categories ....
Brand Systems / Content Operations / Web & UX / Technical Communications

Creative direction, technical communication, and enterprise sales materials for SiteWorx and OSRAM, connecting sensors, cloud analytics, and industrial customers.

── CONNECTED SYSTEMS, PRACTICAL INSTRUCTIONS ────────────────────────────────────────────────────────────────────────────────

As SiteWorx expanded the story into industrial Internet of Things (IoT) products, the materials explained how sensors and cloud analytics could inform operational decisions.

SiteWorx added enterprise network requirements, interactive provisioning forms, and software feature-release guides.

── OSRAM AND THE ENTERPRISE CUSTOMER ────────────────────────────────────────────────────────────────────────────────

After the acquisition, the work included managing OSRAM brand integration. Enterprise proposals required the same command of technical detail and visual presentation: the 47-page GM Oshawa proposal was co-authored and designed to make the technical and commercial case for the lighting system.

── SELECTED MEDIA ────────────────────────────────────────────────────────────────────────────────

  • GM Oshawa

    GM Oshawa — cover and contents of the 47-page proposal, co-authored and designed by Ross.

── RELATED LINKS ────────────────────────────────────────────────────────────────────────────────